Azam TV Eyes Zimbabwe PSL Broadcasting Rights in Expansion Drive

Satellite broadcaster Azam TV is currently in discussions to acquire the rights to air live Zimbabwe Premier Soccer League (PSL) matches, a move that underscores the company’s growing interest in Zimbabwean content.

The development was confirmed by Munyaradzi Kapfudza, Azam’s Technical Services Manager, during a subscriber appreciation event held in Harare on Friday.

Kapfudza stated that Azam is actively engaging with PSL authorities to finalize a broadcasting deal that would allow them to televise games live—similar to their established model in Tanzania, where they already stream domestic league matches.

“We already show live matches in Tanzania and intend to replicate that here, pending official clearance. For now, fans can still catch PSL games through platforms like ZBC,” he said.

Azam’s bid to broadcast the local league comes after it successfully secured rights to the 2024/25 CAF Champions League, which it currently airs live and via highlights on its free-to-air channels and the AzamTV Max app.

If successful, the deal could offer stiff competition to major players like SuperSport, historically the dominant broadcaster of PSL matches in Zimbabwe, and improve football coverage for local fans.

The Tanzania-headquartered media company has already partnered with Bulawayo-based Keyona TV, available exclusively on Azam and Transmedia decoders, as part of its strategy to localize its offering.

Kapfudza added that the broadcaster continues to expand its footprint by working with regional outlets such as Madziva FM in Mashonaland Central, extending reach to communities in Mt Darwin, Matepatepa, and parts of Bindura.

During the Harare event, Azam celebrated over 100 subscribers with giveaways ranging from TVs and fridges to motorcycles and cash prizes.

Chief Financial Officer Kedarnathrao Bedare reiterated the company’s focus on value and affordability: “We’re grateful for our customers’ loyalty and are committed to continually enhancing their viewing experience.”

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